My ethos & approach.
I believe in a human to human marketing approach. It underpins everything I do. Before I start putting together a new strategy, piece of content or planning an event, I ask myself a simple question: ‘Who am I trying to speak to?’. It doesn’t matter if you are selling activewear, B2B software or a five star dining experience, there’s always a human making the decision.
This approach has helped me create hundreds of successful marketing campaigns. Don’t just take my word for it though. I’ll let the results do the talking:
Results.
12x
ROI from event spend to pipeline opps
+20%
YoY website traffic through keyword ranking optimisation
185%
Increase in YoY PR reach
+45%
YoY marketing attributed MQLs
Why work with me?
Extensive experience.
With over a decade of experience in a multitude of industries, I have strong expertise in strategy, management and copywriting. My content is always highly researched and captivating. I will suggest imagery or graphics to support, to really bring the story to life.
Create with end user in mind.
People are at the centre of everything i create – whether it be strategy or a report. Before starting, I ask myself ‘How can I best reach the target audience?’ and develop from there.
Bespoke services built for you.
Each package is built bespoke to the client I’m working with. In the same way that no one size fits all in your marketing strategy, this is how I view my services. I’ll work with you and your team to find what works for you.
